CONTENT IS KING
Using social media is so easy that it is tempting to bombard the Internet with all sorts of useless videos. As is the case with article marketing, it is necessary to avoid publishing content that is of low quality that could have an adverse effect on your firm’s reputation.
Do not begin marketing on social networking sites until you come up with a plan. Consider page management, the layout of the page and the amount of time to be invested into it. Create a timeline that lays out when you expect to meet certain milestones in your campaign. Stick with your schedule the best you can, so you can find results from social media.
Always remember who your audience is in your social media marketing campaigns and what matters the most to them. You need to post content that is applicable to them and focus your efforts in ways that keep their attention. Your posts should be relevant and of high quality that your followers and fans do not just skip them over because they are not interested.
Your headline is crucial to a good post. Most social networks encourage you to keep your posts short, and if you were to post a long article, chances are no one would take the time to read it. Try posting a link to your article with a good headline that both grabs your readers’ attention and explain what the article is about.
Do not neglect LinkedIn. LinkedIn is less popular than Facebook or Twitter, but you can find extremely influential users on this site. Add a LinkedIn ‘share’ button on your articles, and chances are that someone who shares your content on LinkedIn will cause dozens of people to share it on other websites.
Try adding pictures to your social media site. People get a better understanding of a product when they can literally see it. And, when people understand your product, they are more likely to purchase it. You do not need to have too many pictures, just a few should do the job.
Our team will provide your business with well written and nicely designed content that will be visually appealing and valuable to your audience. We work with all platforms including Facebook, Instagram, Twitter, LinkedIn, Youtube, Photos, Websites, Blog posts and more!
